El-Piast transparent LED screen marked Interactive
Photo: Mariusz Młynarczyk / CloudAir.tech
El-Piast fronts its stand with a large transparent LED screen showing the company logo over swirling pink and blue light lines and the word "Interactive". Through the screen the lounge furniture and wooden slat walls of the stand are visible, set beside a blue-carpeted aisle at the Ptak Warsaw Expo halls.