Samsung Hotel and Retail rooms on the open floor of the stand

Photo: Mariusz Młynarczyk / CloudAir.tech

The white "Hotel" and "Retail" rooms stand on the open floor of the Samsung stand, edged by a blue fascia high overhead. A Samsung outdoor unit sits beside the hotel room's glass wall, which reads "Customized Temperature Control to Suit Every Guest", as visitors and staff move across the light carpet.